Insight Brief
Nigeria's pulse, decoded.
Expert analysis on polls, indices, methodology and policy from the NigeriaPolls research desk. Every dataset is published under CC BY 4.0 — free to read, free to remix, free to cite.
Featured Research
Sector trackers & deep dives
Japa: Who Is Leaving Nigeria, Who Is Staying, and What Nobody Measures
Nigeria has no exit register, so every emigration total is an estimate built from other countries' visa data. What those numbers actually show, why 2024 changed the picture, and the intent nobody is measuring.
How NigeriaPolls Conducts Rigorous Public Opinion Research
How NigeriaPolls designs a poll: the phone sampling frame, who gets asked, weighting, quality control, and what every published result shows, so you can judge any number you see.
All articles
15 articles
analysis
What Nigerians Actually Earn: Where the Real Pay Figures Are
Three public sources give you Nigerian pay figures you can cite and defend: the statutory floor, the federal salary structures published by grade, and audited staff costs at listed companies. Here is how to use them, and what they cannot reach.
analysis
Fuel Prices in Nigeria, and What Nigerians Did About Them
Petrol has been deregulated since May 2023, which is why there is no single national price. Where the official numbers come from, what changed in the market, and the behavioural response nobody has measured.
analysis
Nigerian Inflation: What the Numbers Measure and What They Miss
Why the headline inflation rate never matches your experience, what the 2025 rebasing changed, why a falling rate still means rising prices, and the household questions no published dataset answers.
analysis
The Minimum Wage in Nigeria, and What It Actually Buys
Nigeria's national minimum wage is ₦70,000 a month under the National Minimum Wage (Amendment) Act 2024. What the law says, what the figure does not tell you, and why there is no single answer to whether it is enough.
methodology
Running Survey Research Under the Nigeria Data Protection Act
Survey research sits squarely inside the Nigeria Data Protection Act 2023. The six obligations that matter to fieldwork, why political opinion counts as sensitive data, and the two traps specific to Nigeria.
analysis
Investing in Nigeria: What the Data Tells You and What It Cannot
Nigeria is one of the most written-about and least measured markets in the world. What the public statistics cover, where they stop, and which questions only primary fieldwork can answer.
methodology
Writing Survey Questions That Survive Contact With a Respondent
Most bad survey data comes from questions that were clear to the person who wrote them and ambiguous to everyone else. A practical guide to questionnaire design, wording, ordering, length and piloting.
methodology
How Many People Do You Need to Survey? Sample Size, Worked Through
About 1,000 completed interviews gives a national result at roughly plus or minus 3 points, and population size barely matters. What actually drives sample size is the breakdowns you intend to report separately.
methodology
Likert Scales: What They Are, When They Break, and How to Write One
A Likert scale measures agreement on an ordered set of options. The scale is easy; almost everything that goes wrong happens before anyone answers. A practical guide to writing, administering and analysing them.
pulse analysis
Violent Crimes in Enugu: Nigerian Public Sentiment Analysis
Analysis of Nigerian public sentiment on "Violent Crimes in Enugu". Pulse score 95, mood Angry. Based on NigeriaPolls cross-platform monitoring data.
pulse analysis
Gunmen Kill 30 in Zamfara: Nigerian Public Sentiment Analysis
Analysis of Nigerian public sentiment on "Gunmen Kill 30 in Zamfara". Pulse score 95, mood Angry. Based on NigeriaPolls cross-platform monitoring data.
pulse analysis
Nigerian teen trafficked to Ivory Coast loses womb: Nigerian Public Sentiment Analysis
Analysis of Nigerian public sentiment on "Nigerian teen trafficked to Ivory Coast loses womb". Pulse score 95, mood Angry. Based on NigeriaPolls cross-platform monitoring data.
education
Best Secondary Schools in Nigeria by WAEC Performance 2025: Complete Rankings and Analysis
Every year, approximately 1.8 million Nigerian students sit for the West African Senior School Certificate Examination (WASSCE). The results are more than individual achievements — they are a window into the quality of…
education
JAMB Cut-off Marks 2026: All Universities Ranked by Admission Competitiveness
The Joint Admissions and Matriculation Board (JAMB) UTME is the gateway to Nigerian higher education. Every year, 1.5–2 million candidates compete for approximately 500,000 university places. The cut-off mark — the…
methodology
Understanding Margin of Error: Why ±2.2% Matters in Nigerian Polling
You have seen the headlines: "67% of Nigerians believe the Naira will stabilize." But what if the real number is 65%? Or 69%? Does that change the story?